Terms of Service

What Carver Sync makes

These are our own products. Each one has a status, and the status is honest: it tells you how finished the thing is.

• Horsie and Horsie Cloud (beta). An AI Architect for CRM and ERP systems. It designs schemas, builds automations and runs batch edits, as a Mac app and on the web.
• Total Analytics (early access). An attribution and revenue dashboard, served at totalanalytics.gocarve.ai.
• GoCarve Trades (early access). An operating system for trade businesses: pricebook, customer app, booking and dispatch.
• GoCarve Studio (early access). Multi-tenant booking software for studios and rentable spaces.
• GoCarve Creatives (early access). An agency operating system: asset vault, storyboards, content pipeline and client portals.
• GoCarve Voice (live). AI call centers, phone systems and IVR, sold as a self-serve monthly subscription.
• GoCarve Events (coming soon). Ticketing, event calendars and payments.
• AI Forge (live). The self-serve questionnaire that configures a Voice agent you have purchased.
• Carver City (live). Our 3D site at 3d.carversync.com.

What beta, early access and coming soon actually mean for your rights is set out in the beta and early access section below. Read it before you put one of them in front of a paying customer.

What Carver Sync does

Alongside the products, we perform services. The current list is on the services page: custom software and apps; Websites and CRM (our CORE package); prebuilt SaaS solutions; AI voice and call systems; MasterCarve marketing; social media management; email marketing; data as a service; video and photo production; 3D modeling and printing; and consulting and coaching.

One thing is worth saying plainly, because our older terms got it wrong. Carver Sync is not a reseller of one CRM platform. Depending on what you need, we build inside GoHighLevel, alongside it, or fully custom on our own stack. GoHighLevel is a platform we build on. It is not who we are, and buying from us is not the same as buying a seat on somebody else's software.

What you can buy here without talking to us

One thing on this site is a self-serve purchase today: a GoCarve Voice agent subscription, billed monthly. Nothing else on this site can be bought with a card. Custom software, the CORE website and CRM package, our marketing and media services, the products still in beta or early access, and the Full Call Center all start with a conversation, and the Full Call Center is scoped on a Zoom and then quoted. Where any of those show a monthly price here, that is the price we publish for the package. The number that binds either of us is the one written into the agreement we sign for your work, and that agreement governs over this page.

Free scoping, then a paid engagement

Submitting a brief, booking a Zoom with us, and using the chat widget are all free, and none of them commit either of us to anything. Nothing is charged until you open a checkout link and enter your card on the payment page, or until you sign an agreement that says otherwise. The AI Forge questionnaire is part of a purchased GoCarve Voice plan: your private questionnaire link is issued when your payment is approved, and completing it is how your agent gets configured. What we do with the information you give us in those steps is described in the Privacy Policy.

Who can agree to this, and who is bound

You have to be at least 18 years old to buy from us or to open an account. Our products are built for businesses, not for children, and we do not knowingly sell to anyone under 18.

If you are agreeing on behalf of a company, you are telling us you have the authority to bind that company, and "you" in these terms means both you and the company. The account belongs to that company, not to the individual who happened to open it. When a person leaves, the account, its data and its numbers stay with the business, and we will take direction about the account from an owner or an authorized officer of it.

Keep your sign-in credentials to yourself. You are responsible for what happens under your account and for the people you invite into it, including anything they configure, send or delete. Tell us straight away if you think someone has access who should not, and we will help you shut it down.

Month to month

Subscriptions and retained services run month to month. There is no minimum term, no annual commitment and no early cancellation fee. Earlier versions of these terms listed a set of named packages carrying a twelve month commitment and a fee equal to the remaining months if you left early. All of that is gone from these terms, and nothing on this page puts you on a term.

The only way a longer term binds you now is a separate agreement you actually signed that says so. If you want a fixed term, usually to lock a price or to get a service level commitment, we are glad to write one. It has to be in a signed document, not on a web page.

Fees and billing

Self-serve subscriptions are monthly and recurring. Checkout happens on a hosted payment page run by our payment provider, currently either Stripe or the GoHighLevel checkout at go.carversync.com, depending on the plan. Your card details go to that provider and never touch this site or our systems. Completing checkout charges your card and starts the subscription, and it renews automatically on the same cycle each month until it is cancelled. The checkout page you are sent to is the authority on what you are being charged and when, so read it before you confirm, and your receipts come from whichever provider took the payment.

Scoped work is billed the way the agreement for that work says: usually a deposit or a first month up front, then an invoice on a stated schedule. Retained monthly services are billed in advance for the coming month. Fees are payable in US dollars. If we change the price of a plan or a retainer you are already on, we will email you at least 30 days before the new price applies, and you can cancel before it does.

Taxes, late payments and chargebacks

Our prices do not include sales, use, VAT, GST or similar transaction taxes. Where we are required to collect them, they are added to your invoice, and where you are required to pay them directly, that is yours to handle. Taxes on our own income are ours.

If an invoice goes unpaid past its due date, we may charge interest on the overdue amount at the lower of 1.5% per month or the maximum rate Arizona law allows, and we may recover reasonable costs of collection. Before anything switches off for non-payment we contact you and give you a fair chance to fix it. A card that fails is usually a card that expired, and we would rather email you than take your phone line down.

If a charge looks wrong, tell us within 30 days of the invoice or the card statement it appears on and we will look at it properly. Please do not go straight to a chargeback. A chargeback filed without talking to us first costs us the amount plus the bank's fee, and it lets your account be suspended while the bank decides. If a chargeback is reversed in our favor, the disputed amount and any fee charged to us become payable by you.

Refunds

We do not automatically refund a month that has already been billed. Cancelling stops the next charge rather than reversing the last one. Setup work, build work and custom development are billed for time and materials already spent and are not refundable once the work is done. If we did not deliver what you paid for, that is a different situation: call us, and we will either fix it or refund that month. Beyond that, a refund is a conversation with a human, not a policy on a page, and we would rather say so than publish a window we do not honor.

Cancelling

You can cancel any time. There is no contract term and no cancellation fee. Call us, email us, or reply to any email from us, and we will cancel the subscription with whichever payment provider is billing it. There is no self-serve billing portal on this site yet, so telling a human is how it gets done, and we will confirm the cancellation to you in writing. Cancellation takes effect at the end of the month you have already paid for: your agent keeps answering and your team keeps its access until then, and you are not billed again.

For a retained service with people scheduled on it, give us notice before your next billing date so we can wind the work down cleanly. We can end a subscription or a retainer the same way, on notice to you, as described in the suspension and termination section.

Usage-based charges

Some costs are not in your plan fee because they are metered by somebody else. Phone minutes, text messages, phone numbers, carrier fees and the AI usage behind a voice agent are billed separately. We do not publish a per-minute rate on this site, because the rate depends on your volume and how your number is set up, and we would rather quote it than guess it. We will confirm your usage rates with you in writing before they apply, and we will not bill you at a rate you have not seen in writing. If your usage jumps far past what we quoted, we will tell you rather than let an invoice surprise you.

Reselling what we build

Agencies and consultants resell our work, and we like that. Two conditions. First, you need our written agreement before you resell, sublicense, white label or rebrand anything we make, because the default license we grant is for your own business only. Second, if you do resell, your customer is your customer: you contract with them, you bill them, you support them in the first instance, and you are responsible to us for everything they do with what we built. You may not make promises to them that we have not made to you, particularly about uptime, timelines, compliance or ownership.

Minimum advertised price

Carver Sync maintains a minimum advertised price policy, and the first thing to say about it is what it is not. It is a policy we set and apply on our own, not a term you agree to and not a price we agree with you. You are free to sell at whatever price you choose, and nothing here obliges you to hold a price.

The policy covers the products we publish a standard price for, which today means GoCarve Voice and the service packages priced on the product and service pages of this site. A number that moves there moves here too. Products in beta or early access, and anything quoted rather than published, have no published price and are not covered.

For the products it covers, advertising below the published standard price undercuts every other partner, and the only consequence of doing it is ours to apply to our own programs: we may end your participation in our affiliate program and, if it continues, the reseller arrangement. You are free to bundle our products with your own work and charge whatever you like for the bundle, and we will agree a lower advertised price in writing when there is a reason to.

The affiliate program

Promoting Carver Sync for a commission is a separate arrangement with its own rules about disclosure, claims, attribution and payout. It is in the Affiliate Agreement, and joining the program means agreeing to that document as well as this one. Where the two conflict on something specific to affiliates, the Affiliate Agreement wins. Being an affiliate does not make you our employee, our agent or our spokesperson, and it does not let you speak for us.

Acceptable use

Do not use anything we build to break the law. Specifically: no illegal robocalling or texting, including calls to people who have not consented and calls outside the hours your state allows. No impersonation: your agent can have a name and sound like your business, but it may not pretend to be a specific real person, a government agency, or a company you are not. No recording anyone where recording them is illegal. No harassment, fraud, scam scripts, or collections practices that violate the law. If we find that something we built is being used for any of that, we will turn it off.

Also, across all of our sites and products:

• No breaking in. No probing, scanning or testing the security of our systems without written permission, no bypassing authentication or rate limits, and no accessing an account, a sub-account or a tenant that is not yours.
• No scraping at scale. No automated harvesting of our sites, no spam submissions, and no load that behaves like an attack even if it was not meant as one.
• No reverse engineering. Do not decompile, disassemble or attempt to derive the source of our software, and do not copy it into a competing product. This does not override rights you have under applicable law that cannot be waived.
• No sharing what you licensed. No selling, renting, sublicensing or timesharing your access, and no using one account to serve businesses that should each have their own.
• No malware and no illegal content.Do not upload anything malicious, anything that infringes someone else's rights, or anything unlawful.
• No cloning a real person's voice.Synthetic voices are for your business, not for imitating an identifiable individual without that person's written consent.
• No deceptive AI use. Do not use our tools to generate content designed to mislead people about who they are dealing with, to manufacture fake reviews or endorsements, or to produce material a reasonable person would call disinformation.

What you provide, and what you are promising us

Software on your phone line, in your CRM or in front of your customers only works if what you give us is accurate and yours to give. When you buy a subscription, submit Forge answers, hand us access to a system, or send us data to migrate, you are agreeing to these terms for your business, and you are telling us all of the following. You are responsible for each one being true.

• The number is yours. You own or control the phone number you point at us, and you have the right to have it answered, forwarded, or ported.
• The accounts are yours.The CRM, calendar, payment, advertising and email accounts you connect us to are yours or your client's, and you have the authority to grant us access and to let us make changes in them.
• The data is yours to share. Contact lists, customer history, pricing, and everything else you type in or upload is yours to hand us for this purpose, and it is accurate.
• The scripts are yours. What you tell an agent to say is your content, and it does not promise anything your business will not honor.
• Your answers are what the agent says. Prices, hours, warranty terms, and policies get read back to callers the way you wrote them in the Forge. Keep them current, and tell us when something changes.
• You have consent for outbound contact. If your agent calls or texts people, you have the consent the law requires, for those people, on those numbers, for that kind of message. Federal law (the TCPA) and state telemarketing laws apply to you as the caller, and a marketing or reactivation campaign is held to a stricter standard than a call about an appointment somebody already booked. We will not switch on an outbound campaign until you have confirmed that consent to us in writing.
• You handle do-not-call and do-not-contact. Scrubbing your lists against the federal and state Do Not Call registries is your job, as is honoring your own internal do-not-contact list. When a caller asks not to be contacted, the agent handles it the way you set it up in the Forge. That question is optional there, so if you skipped it, tell us how you want it handled. Either way, keeping that request honored across your other systems is on you.
• You handle recording consent. If your agent records or transcribes calls, the consent that requires is yours to get. Some states require every party on the call to consent, not just you. The Forge asks whether the agent should announce that the call may be recorded, and unless you have a specific reason to say no, say yes.
• You tell us if the agent must say it is an AI. Some jurisdictions require an automated caller to identify itself as artificial intelligence. Tell us that it applies to you and we will configure your agent to say so. We cannot know your jurisdiction's rules on your behalf.
• No health information before a signed BAA. Do not put protected health information into the Forge, the contact form, the chat widget, or a booking note. See the HIPAA section below.
• You review what goes out. Copy, campaigns, automations and agent behavior that we build get your approval before they reach your customers. Once you approve it, what it says is your message.

Email and text messaging

If we send email or text messages for you, they go out as your business, so the rules land on you. Under CAN-SPAM a commercial email has to identify itself honestly, carry a working unsubscribe link and a real postal address, and honor an opt-out within ten business days. Text messaging adds carrier requirements on top of the TCPA: campaigns have to be registered (A2P 10DLC registration runs through Twilio), messages have to honor STOP and HELP, and the consent you collected has to match the kind of message you are sending.

We will build all of that in and we will tell you when something you have asked for looks non-compliant. We will not send a campaign to a list you cannot show consent for. Buying or renting a list and pointing it at a system we built is a breach of these terms, and it is the fastest way to get your number blocked by the carriers anyway.

Health information and HIPAA

When we build healthcare software for a practice, we build it to HIPAA requirements. Encryption in transit and at rest, role-based access, audit logging and minimum-necessary data design are how we design that work. Where a signed business associate agreement is in place, the security measures written into that agreement are what we commit to and they are what governs, because that is the document where a design approach becomes a promise you can hold us to. Three honest limits go with that. First, a signed business associate agreement has to be in place before any protected health information moves into anything we run, and until it is signed, no PHI belongs in the AI Forge or in any form on this website. These are general business surfaces, not HIPAA surfaces. Second, buying a subscription here does not put a BAA in place, because nothing on this page or in checkout signs one. If your callers will discuss treatment, diagnosis, or anything else that counts as PHI, tell us before your system goes live so we can get that agreement signed first. Third, we do not claim a certification: HIPAA has no certifying body, and compliance is work your practice and ours keep doing together, not a badge either of us can buy.

Excessive use

Our plans are priced for normal use by one business. If your usage runs far beyond what a plan was priced for, in calls, messages, storage, API requests, AI generation or support hours, we will contact you and either move you to a plan that fits or quote the overage. We may also throttle or pause an account, but only where the load is actively degrading the service for other customers, and when we do it we tell you immediately what we did and why. We would rather have an awkward conversation about volume than quietly ration what you are paying for.

Customizations

Work outside the scope you bought is quoted separately before it starts. Customizations we build on top of a third-party platform depend on that platform continuing to work the way it does today, and when a vendor changes an API or retires a feature, a customization can break through no fault of either of us. Repairing it is billable work unless your agreement says otherwise, and we will tell you what happened and what the fix costs before we do it. If you or another vendor modify what we built, we are not responsible for how it behaves afterwards, and we may decline to support it until we have looked at the changes. We can also decline a customization request that we think is unsafe, non-compliant or likely to break your system, and we will say why.

Beta and early access products

Anything marked beta, early access, preview or coming soon is unfinished on purpose. It may change without notice, lose features, be taken down, or lose data. It carries no service level commitment, and the disclaimers and liability limits on this page apply to it with full force. Do not build a business-critical process on one without telling us first, so we can tell you honestly whether it is ready for that. We may offer beta access free or at a reduced price and start charging standard pricing when it goes generally available, and we will email you at least 30 days before that happens. Feedback on a beta is welcome and is covered by the feedback section below.

What AI output is, and what it is not

Our products use AI models, including models from OpenAI, Anthropic and ElevenLabs. Those models are probabilistic. They mishear, they occasionally state something confidently that is wrong, and the same input does not always produce the same output. That is the nature of the technology, not a defect we have hidden from you. Keep a human in the loop for anything that matters: quotes, legal or medical statements, commitments to a customer, and anything that moves money. You are responsible for reviewing output before it reaches your customers, and for the consequences when it does.

On ownership: what your agent says to your callers, and the content generated for you through your own account, is your content. The prompts, agent configurations, system instructions and tooling that produce it are ours, and they are covered by the ownership section below. Similar outputs may be generated for other customers, and neither of us can claim exclusivity over what a model produces.

Services we depend on

What we build runs on services we do not own. We call them platform partners, and each one's own terms apply to its part of the work: GoHighLevel / LeadConnector (HighLevel, Inc.) for CRM, chat, client sign-in at login.carversync.com and the hosted checkout at go.carversync.com; Twilio for text messages and voice; Stripe for payments and hosted checkout; Resend for email; Zoom for the calls you book; Microsoft 365 for our own calendar and availability; Railway for hosting; and OpenAI, Anthropic and ElevenLabs for AI inference and voice synthesis. Calls also run over a phone carrier, and which one depends on how your number is set up, so that gets settled in your build rather than here. When any of these changes, breaks, or goes down, it affects what we can deliver, and we will tell you what happened. The Privacy Policy names which of your information passes through which one, and the Data Processing Agreement lists them as subprocessors.

The same goes for links and integrations. Where our sites link to somebody else, or where you connect a third-party app to a system we built, that service is theirs and your relationship with them is yours. We do not control it, we do not endorse it by linking to it, and we are not responsible for what it does with data you send it directly.

Product changes and discontinuation

We improve these products constantly, which means features change, move and sometimes go away. We may also stop selling a product entirely. If a change materially affects something you are currently paying for, we will email you at least 30 days before it takes effect, and you can cancel before it does. If we retire a product you use, we will give you a reasonable window to export your data and, where we can, a migration path to something else we run.

Where you can use this

Carver Sync operates from the United States, and our products are provided from the United States. If you use them somewhere else, you are responsible for complying with your own local law, including telecommunications, recording, marketing and data protection rules, and we make no claim that our products are appropriate or available in your jurisdiction. You also confirm that you are not located in, and not ordinarily resident in, a country or region subject to United States embargo, that you are not on any United States government denied-party or restricted-party list, and that you will not use or export what we provide in violation of United States export control or sanctions law.

Who owns what

Start with the default, because it is the opposite of what people usually assume. Everything Carver Sync designs, writes, builds or configures remains Carver Sync property. That includes source code, database schemas, automations and workflows, prompts and agent configurations, integrations, designs and layouts, templates, internal libraries and tooling, documentation, and the media we produce for the work. Paying an invoice buys you the use of it, not the ownership of it.

What you get is a license: non-exclusive, non-transferable, worldwide, for your own business, for as long as your account is current and your invoices are paid. It covers using what we built, showing it to your customers and running your business on it. It does not cover reselling it, sublicensing it, or handing it to another vendor to build a competing product from.

Ownership transfers only where signed documentation says it does. That means an executed agreement, a signed statement of work, or a signed assignment that names the specific deliverables being transferred, and transfer takes effect when that work is paid for in full. Nothing else transfers ownership: not an invoice line item, not a purchase order, not an email, and not a conversation. We would rather write that down in plain words now than argue about it later, and we are genuinely happy to sign an assignment when a project calls for one. Ask, and we will price it.

Yours stays yours. Your business content, your scripts and call recordings, your customer lists and CRM records, your brand assets, your documents, the custom values written into your CRM sub-account, and everything you upload or type into our products belong to you, while you are a client and after you stop being one. We claim no ownership of any of it. We use it to run the products and perform the services you asked for, on the terms in the Privacy Policy and the Data Processing Agreement, and for nothing else. We do not sell it and we do not hand it to other clients.

One thing that is not a transfer: general knowledge. The skills, techniques, methods and reusable components our team develops stay with us and get used on other projects. That is how a studio gets better at building the thing you hired us to build, and no engagement makes us unlearn it.

Our name and our marks

Carver Sync, Carving Your Dreams, GoCarve, Horsie, Total Analytics, AI Forge, Carver City, MasterCarve, CORE, our logos and our product names are our trademarks, whether registered or not. You may name us factually, for example to say you use GoCarve Voice, and affiliates and partners may use the assets we give them the way the Affiliate Agreement describes. Anything else, including using our marks in your own product name, domain, advertising or merchandise, needs our written permission first. Do not modify our logo, do not imply we endorse or partner with you when we have not agreed to, and do not register a domain, handle or mark that is confusingly similar to ours.

Things you post or send us

If you post a review, comment, testimonial, image or any other content on one of our sites, or send us content to publish, you keep owning it and you give us permission to host, display, reproduce and distribute it in connection with running and promoting the services. You are telling us it is yours to share, that it is accurate, and that it does not infringe anybody's rights or break the law. We can remove anything posted through our surfaces for any reason, and we may remove content that is unlawful, abusive, or a privacy problem for somebody else, but we do not screen everything and we are not responsible for what users post.

Feedback is different, and simpler: if you send us an idea, a bug report, a feature request or a suggestion, we can use it however we want, in any product, with no obligation, no compensation and no confidentiality, unless we agreed otherwise in writing. We say that plainly so nobody has to wonder. If you want an idea treated as confidential, tell us before you send it and we will put an agreement in place.

Copyright complaints

We respond to notices of claimed copyright infringement, and we handle them the way the Digital Millennium Copyright Act sets out. If you believe material on a site we host infringes your copyright, send us a written notice that includes: a signature, physical or electronic, of the owner or someone authorized to act for them; identification of the work you say is infringed; identification of the material you say is infringing and where to find it; your address, telephone number and email; a statement that you believe in good faith the use is not authorized by the owner, its agent or the law; and a statement, under penalty of perjury, that the information in the notice is accurate and that you are the owner or authorized to act for them.

Send copyright complaints to Carver Sync LLC, 14090 W Gray Fox Trail, Surprise, AZ 85387, or by email to info@carversync.com. We will remove or disable access to material we determine is infringing, tell the person who posted it, and give them the chance to send a counter notice. We terminate the accounts of repeat infringers. Sending a notice that misrepresents material as infringing can make you liable for damages under the same law, so please be sure before you file one.

Privacy and data processing

What we collect and what we do with it is in the Privacy Policy. Where we process personal data on your behalf, meaning your customers' data rather than yours, the Data Processing Agreement applies and forms part of these terms. It names our subprocessors, sets out the security measures we take, and describes what happens if there is a breach. If you are subject to GDPR, UK GDPR, CCPA or a similar regime, read it: it is the document your own compliance team will ask for. Protected health information needs a business associate agreement on top, as described above.

Confidentiality

We see how your business works. Pricing, margins, customer lists, roadmaps, scripts and the reasons behind them are yours and we keep them to ourselves, and we ask the same of you for our pricing, methods, unreleased products and anything we mark as confidential. Neither of us has to protect information that is already public, that we knew before the other side shared it, that we develop independently, or that a court or regulator requires us to disclose, and where disclosure is compelled we will tell the other side first if we are allowed to. A separate non-disclosure agreement, if we signed one, governs over this section.

Availability, honestly

We run agents on real phone lines around the clock and we take that seriously. We do not publish an uptime percentage, and a self-serve subscription does not come with a service level agreement. Carriers have outages, AI providers have outages, hosts have outages and CRMs have outages, and a promise of perfect uptime at this price would not be true. What we do commit to: when your line or your system is down and you tell us, we work it until it is back, and we tell you what broke. If you need a contractual uptime commitment, it has to be negotiated and written into a signed agreement, and we are glad to have that conversation. Either way, keep a fallback on your line, a human number, a voicemail, or a forward the agent can fail over to, and we will help you set it up.

We also take the systems down on purpose sometimes, to ship. Planned maintenance that will interrupt something you depend on gets announced in advance where we can predict it, and gets scheduled outside your business hours where that is possible.

Suspension and termination

We may suspend or end a subscription if a payment fails, if these terms are broken, or if we have a reasonable basis to believe something we built is being used illegally. For a failed payment we contact you first and give you a fair chance to fix it before anything stops working. For illegal use we may turn it off immediately, because we are accountable for the lines and systems we run. We may also throttle or pause immediately where an account is actively degrading the service for other customers, as described in the excessive use section, and we tell you as soon as we do. For anything else, we will give you written notice and a reasonable chance to put it right first.

You can cancel any time, as described above. We may also end a month-to-month subscription or retainer for convenience on 30 days written notice, and if we do, we will refund any period you have paid for that we will not deliver. Suspension does not pause your obligation to pay for the period you are in.

What happens when it ends

When a subscription ends, the software stops working and any agent stops answering, so make sure your calls and your workflows have somewhere else to go before that date. If we ported your number to us, it is still your number: tell us where you want it and we will cooperate to port it out to any carrier you choose. Porting fees, if there are any, come from the carriers rather than from us, and we will tell you before anything is charged. If your number was forwarded to us instead, you turn the forwarding off and you are back where you started.

Your data stays yours. For 60 days after an account closes, ask and we will get you a copy in a reasonable format. After that we delete it, which is the same window the Data Processing Agreement sets for data we process on your behalf. Ask us to delete it sooner and we will, except for records we have to keep for accounting, tax or legal reasons, and except for backups that age out on their own schedule. The license you had to what we built ends when the account does, unless a signed agreement transferred ownership of a specific deliverable to you. The sections of these terms that are meant to outlive the relationship survive termination, including but not limited to ownership, our name and our marks, feedback, confidentiality, payment of amounts already owed, disclaimers, liability limits, indemnity, the three month limit on bringing a claim, and dispute resolution.

No warranties

Except for what a signed agreement between us expressly promises, what we sell is provided AS IS and AS AVAILABLE. An AI voice agent is software talking to people: it will mishear things, it will occasionally get something wrong, and it is not a substitute for your own judgment on anything that matters. The same is true of every automation and every model-driven feature we ship. We do not warrant that a product will be uninterrupted, error free or secure against every attack, that an agent will never make a mistake, never miss a call, or never misroute one, or that any business outcome will follow: no revenue, no booking rate, no answer rate, no ranking and no lead volume. TO THE FULLEST EXTENT THE LAW ALLOWS, WE DISCLAIM THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE AND NON-INFRINGEMENT. Some states do not allow all of that, and where yours does not, this section applies as far as it can and no further.

Limit of liability

TO THE FULLEST EXTENT THE LAW ALLOWS, Carver Sync is not liable for indirect, incidental, special, punitive or consequential damages, or for lost profits, lost revenue, lost business, lost goodwill or lost data, even if we were told they were possible. Our total liability for all claims arising out of or relating to these terms, our sites, our products or our services, whether or not you paid for the thing the claim is about, is capped at the greater of what you paid us in the 12 months before the claim or one hundred dollars. That is the trade that makes a product at this price possible: the fee is not big enough to carry unlimited risk, and pretending otherwise would help neither of us. These limits apply to every theory of liability, contract, tort or anything else, and they do not apply where the law will not allow them, including for our own fraud, gross negligence or willful misconduct.

The calls your agent makes are your calls

Your agent places and answers calls on your behalf, using your scripts and your lists, on a number you control. If someone brings a claim about those calls, a TCPA claim, a recording-consent claim, a do-not-call complaint, a regulator's inquiry, or a claim about content you gave us, you will defend us and cover our resulting losses, including reasonable legal fees. This is not us dodging our own mistakes: it does not cover a claim caused by our breach of these terms, our gross negligence, or our willful misconduct. It covers the decisions only you can make, about who gets called and what gets said to them.

The same applies more broadly. You will indemnify and hold harmless Carver Sync, its members, officers, employees and contractors against claims, damages, penalties and reasonable legal fees arising from your use of what we built, your data and content, your breach of these terms or of any law, your marketing and messaging, and anything your customers claim about a service you delivered using our products. We will tell you promptly about any claim we want covered, let you control the defense of it with counsel we can reasonably approve, and help you defend it at your expense. No settlement that admits fault on our part or costs us money is binding without our written consent.

It runs the other way on the one thing you cannot check for yourself. We own what we build and you get a license to it, which means you cannot inspect our code for somebody else's rights and you cannot clear it. So if a third party claims that a deliverable, as we delivered it, infringes a United States copyright, trade secret or patent, we will defend you against that claim and pay the damages finally awarded against you or the settlement we agree to, up to the liability limit above. Tell us promptly, let us control the defense, and help us where we ask for it.

That covers what we built and nothing else. It does not cover content, materials, scripts or data you gave us, changes you or another vendor made to what we built, use of a deliverable outside these terms, or a claim that only arises because our work was combined with something we did not supply. If a claim like that lands, we may modify the deliverable, replace it with something that does the same job, or end the affected subscription and refund the period you paid for and will not get, and that is the whole of our obligation on it.

You have three months to bring a claim

Any claim arising out of these terms or anything we sold you has to be filed within three months after the claim arose, or it is permanently barred. Three months is short on purpose. Disputes about a phone system or a build get harder to resolve fairly as call logs age out, people move on, and memories fade, and we would both rather sort it out while the evidence still exists. Some states do not allow a shortened limitation period, and where yours does not, the shortest period that state allows applies instead. This period is paused while the 30 day informal resolution step described below is running, so following that step never costs you part of your window.

Arizona law, and where disputes go

Arizona law governs these terms and any dispute arising out of them, without regard to its conflict of laws rules, and without the United Nations Convention on Contracts for the International Sale of Goods. For anything that is not resolved in arbitration, the state and federal courts located in Phoenix, Maricopa County, Arizona have exclusive jurisdiction, and we both consent to those courts and waive any objection to venue there.

Before anyone files anything, call us. Almost everything gets fixed on the phone, and that is the faster path for both sides. If the phone does not do it, either of us can send the other a written description of the dispute and what would resolve it, and we both agree to spend 30 days trying to settle it informally before starting a formal proceeding. The three month period for filing a claim is paused while that informal resolution period runs.

Arbitration, and the party who starts it pays

PLEASE READ THIS SECTION CAREFULLY. IT CHANGES HOW CLAIMS BETWEEN US ARE RESOLVED AND IT GIVES UP THE RIGHT TO A JURY TRIAL AND TO CLASS ACTIONS.

Any dispute, claim or controversy arising out of or relating to these terms, our products, our services, or the relationship between us, that the two of us cannot settle ourselves, is resolved by binding arbitration administered by the American Arbitration Association under its Commercial Arbitration Rules. There is one arbitrator. The seat and the location of any in-person hearing is Phoenix, Arizona. The arbitrator decides the dispute, including questions about the scope and enforceability of this section, and judgment on the award may be entered in any court with jurisdiction.

The party that starts the arbitration pays for it. Whoever files advances the filing fee, the administrative fees and the arbitrator's fees. We write it that way because it is simple and it is symmetrical: it applies to us exactly as it applies to you, and it means nobody is dragged into a proceeding they did not choose and then billed for it. The arbitrator may reallocate those fees, including ordering us to bear them, where applicable law requires it or where the arbitrator finds the allocation would otherwise prevent a claim from being heard. Each side pays its own lawyers unless the arbitrator awards fees under a law that provides for them. And where a party qualifies as a consumer under the AAA Consumer Arbitration Rules, those rules and their fee schedule govern that dispute instead of this paragraph and instead of the Commercial Arbitration Rules named above.

CLAIMS ARE BROUGHT INDIVIDUALLY. Neither of us may bring a claim as a plaintiff or class member in a class, collective, consolidated or representative action, and the arbitrator may not consolidate claims or preside over any form of class or representative proceeding. If this class and collective action waiver is found unenforceable for a particular claim, that claim, and only that claim, goes to the Phoenix courts named above, and the rest of this section still applies to everything else.

Two things stay out of arbitration. Either of us may bring an individual claim in small claims court if it qualifies there. And either of us may ask the state or federal courts located in Phoenix, Maricopa County, Arizona for a temporary restraining order, a preliminary injunction or other provisional relief, to stop misuse of confidential information, infringement of intellectual property, or ongoing harm that money cannot fix, without waiving anything in this section. Asking a court for that kind of order is not a breach of the agreement to arbitrate.

Force majeure

Neither of us is liable for failing to perform because of something genuinely outside our reasonable control: a carrier or cloud provider outage, an AI provider suspending service, a natural disaster, a fire, a war, civil unrest, a labor action, a pandemic or a public health order, a government act, or an attack on the internet infrastructure we depend on. Payment obligations for work already delivered are not excused. If one of these lasts more than 30 days and it stops us delivering what you pay for, either of us can end the affected subscription without penalty, and we will refund any period you paid for that you did not get.

Waiver and severability

If we do not enforce something in here, that is not us giving it up. A waiver only counts if it is in writing and signed by the side giving something up, and waiving one breach does not waive the next one. If a court or arbitrator decides that a provision in here cannot be enforced, that provision is narrowed to the extent needed to make it enforceable, or removed if it cannot be narrowed, and the rest of these terms stay in force.

Assignment

You may not assign or transfer these terms, or your account, without our written consent, and we will not withhold it unreasonably when you are selling your business to somebody who will keep paying and keep using it the same way. We may assign these terms to an affiliate, or to a buyer of our business or substantially all of our assets, and we will tell you when we do. These terms bind and benefit each side's permitted successors. Nobody outside the two of us gets rights under this agreement, and we are independent businesses: nothing here creates a partnership, a joint venture, an employment relationship or an agency between us.

The whole agreement, and what wins if two documents disagree

These terms, together with the Privacy Policy, the Data Processing Agreement, the Affiliate Agreement where it applies to you, and the pages describing what you bought, are the whole agreement between us about that subject, and they replace every earlier proposal, quote, email and conversation about it, including the older versions of our terms that listed named packages and annual commitments.

Where two documents disagree, this is the order that wins: first, a separately signed agreement between us, including a master services agreement, a statement of work, an order form, a business associate agreement or a signed assignment, for the subject it covers; second, the Data Processing Agreement for data protection matters and the Affiliate Agreement for affiliate matters; third, this page; and last, marketing descriptions elsewhere on our sites. Purchase order terms, vendor portal terms and anything preprinted on your own paperwork do not apply to us unless we signed them.

Notices

Formal notice to us goes to info@carversync.com and, for anything legal, to Carver Sync LLC, 14090 W Gray Fox Trail, Surprise, AZ 85387. Notice to you goes to the email address on your account, so keep it current: an email we send there counts as delivered, even if it lands in a folder you do not read. Notice by email is effective the day it is sent, and notice by mail three business days after it is posted. Routine things, a price change, a maintenance window, a product update, are handled by email and by updating this page.

Changes to these terms

We update this page when what we sell changes, and the date at the top says when. For a change that materially affects something you are paying for, we will email you at least 30 days before it takes effect, and you can cancel before it does. Continuing to use our sites, products or services after a change takes effect means you accept it. Changes to the arbitration section do not apply to a dispute we already know about. This version reflects what Carver Sync sells as of September 16, 2026.

Words we use

A few terms mean something specific on this page, so here is what each one means.

• Carver Sync, we, us. Carver Sync LLC, an Arizona limited liability company, at 14090 W Gray Fox Trail, Surprise, AZ 85387.
• You, your, customer. The person or business that uses our sites, buys a subscription, or engages us for work, and any company you are agreeing on behalf of.
• Products. The software we own and license, including Horsie and Horsie Cloud, Total Analytics, GoCarve Trades, GoCarve Studio, GoCarve Creatives, GoCarve Voice, GoCarve Events, AI Forge and Carver City.
• Services. Work we perform for you, from custom software to marketing, media, data and consulting.
• Agent. An AI voice or messaging assistant we configure and run for you, on a number or channel you control.
• Your data. Content, records, recordings, contacts and files you provide, upload or generate through our products, including personal data about your own customers.
• Signed agreement. A master services agreement, statement of work, order form, business associate agreement, non-disclosure agreement or assignment executed by both of us. It governs over this page for what it covers.
• Platform partner. A third party whose service we build on or resell parts of, such as HighLevel, Inc. for GoHighLevel and LeadConnector, Twilio, Stripe, Resend, Zoom, Microsoft, Railway, OpenAI, Anthropic and ElevenLabs.
• Fees. Subscription charges, retainers, project fees, usage charges and taxes payable under these terms.

Reaching a human

Call 602-560-5546, email info@carversync.com, use the contact form, or reply to any email from us. Carver Sync LLC is at 14090 W Gray Fox Trail, Surprise, AZ 85387. If your question is about your bill, your number, or a call your agent made, the phone is fastest.